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Noun: allurement  u'lūrmunt
  1. Attractiveness
    "its allurement was its remoteness"
     
  2. The power to entice or attract through personal charm
    - allure, temptingness
     
  3. The act of enticing a person to do something wrong (as an offer of sex in return for money)
    - solicitation

Derived forms: allurements

See also: allure

Type of: attraction, attractiveness, enticement, temptation