WordWeb Online

1. Made for, directed or adjusted to a particular individual
   "personalized advice";
   - individualized, individualised [Brit], personalised [Brit]
    
2. Pointedly referring to or concerning a person's individual personality or intimate affairs especially offensively
   "unnecessarily personalized remarks";
   - personalised [Brit]

1. Make personal or more personal
   "personalized service";
   - personalise [Brit], individualize, individualise [Brit]

See also: personal

Type of: alter, change, modify

Antonym: depersonalize

Encyclopedia: Personalized